Futuristic Website for a Rising Star in Digital Advertising
Custom Websites
"Founded by Google Ads and Facebook Ads experts, F9 is an innovative agency, structured around 3 fundamental pillars: Expertise on all advertising products for performance purposes, decision-making based on opportunities identified through the analysis of client data, use of the latest innovations in digital advertising products.
Problem/Starting Point:
Both having gained significant experience on their own in the domain of digital advertising, Jean and Thomas initially created Effilead, a lead generation agency specializing in Facebook Ads & Google Ads. However, as Effilead grew, their network began to request additional services that weren't within their scope, but that they felt fully capable of delivering. And so F9 was born, aimed at providing clients with a more holistic digital marketing strategy and tapping into several additional means of advertising online. I was tasked with designing and developing entirely from-scratch the digital storefront they would use to promote their services and attract new prospects...
Process & Solutions:
F9's name refers to the "skip forward" key found on Macs, alluding to the progress that clients can aspire to by hiring F9 to manage their digital strategy. The first step involved getting all ideas regarding content on paper, which I then took to produce low-fidelity wireframes that helped us visualize the general flow of information that would appear on the finished website. Then, in-line with the futuristic ambiance that digital evokes, we came up with the idea of an outer-space-oriented theme, for which I established the color scheme, font, icons, etc. The site is very dynamic and features heaps of special effects and animations as users navigate through the content, such as an interactive timeline on the "About" page and a sophisticated parallax animation makes it seem as though you're travelling through the stars as you scroll down the page. Thanks to Webflow's Editor and CMS, Jean and Thomas are also able to modify and update all content appearing on the site on their own quickly and very easily.
